My Year Getting Back Into Comics

Issue #1 of Jed MacKay’s X-Men came out on July 10th, 2024. A week before that, in anticipation of getting back into this hobby, I had purchased the oversized X-Men #700, the end of the Krakoan age. Since then, I have pulled 76 titles (including miniseries, but excluding one-shots), dropped 41, and managed to reach the end of the run for only 9 titles (so far, and one of which is The Horizon Experiment, a series of five one-shots, the others being miniseries and the last one a cancelled ongoing, NYX (2024)).

TANGENTS INSIDE TANGENTS

For reasons of thoroughness: I subscribed to Marvel Unlimited on August 7th, 2024 after a surprising amount of hemming and hawing, DC Infinite on October 18th, 2024 with much less dawdling, became obsessed with Dan Panosian’s Absolute Wonder Woman incentive cover the moment I saw it on socials during the solicits back in late July? Early July? That one cover – much like how Larry Elmore’s covers for Dragonlance called out to me at the Vancouver Public Library spinner racks when I was ten or eleven (VPL being in Burnaby at the time) – a singular cover, a singular piece of art, was the beginning of the end for me. Panosian’s Absolute Wonder Woman was that once every decade “love at first sight” moment for me. And from that point forward, it was a slow descent into loving the DC universe more than Marvel (as evidenced by my EOW journals), tentatively exploring Green Lantern, Superman, JSA, Justice League, Birds of Prey, New Gods. But not Batman.

Despite multiple attempts – Catwoman, Poison Ivy, Two-Face… reading their “best of the best” runs, Court of Owls, Long Halloween… which I loved, I still can’t see myself pulling that side of the DC universe. I just don’t care for the street level stuff. I’ve realized if I’m going to be in this hobby, I want the absurd and cosmic and exaggerated. For example. I hate Hal Jordan. I think evil Hal Jordan is the best Hal Jordan. Hal Jordan is the smug, privileged, white boy jock that I grew up hating. (Yeah, yeah, his dad died and he grew up blue collar. But who the fuck did he date? I mean, aside from everyone. His long-time love interest is a the daughter of a billionaire and also a superhero. C’mon.)

Anyway, tangent-within-tangent. Green Lantern – the Corps and all the different characters – is an absurd, cosmic premise. They are space cops with rings powered by willpower. They have tiny blue dwarves as their bosses, and those bosses are always conspiring to sabotage them, or usurp them, or replace them.

How fucking absurd is that entire fucking premise.

But this is the one title I just can’t quit and I keep coming back to. Doesn’t matter if it’s Geoff Johns, Ron Marz, Peter Tomasi, David Gibbons, and now Jeremy Adams. If the stories are written well enough, I will be there for the lanterns. End tangent-within-tangent. End tangent on falling in love with DC. End tangent on tracking dates in which I fell into the DC rabbit hole.

Rapid Story Dissection

OK – The real (and original) reason for this journal entry is to point out that from Jason Aaron’s Teenage Mutant Ninja Turtles (2024) onwards, I started breaking down comics in a small Muji notebook. Literally breakdown the four to six scenes inside a 20-22 page comic. About one sentence for each scene. In doing this exercise, and because of how short a single issue, I was able to dissect hundreds of stories inside the last fourteen months, write about it in my journal, and through the pulling and dropping process, quickly see patterns of what I liked, what I didn’t like, more importantly, why I liked or didn’t liked it… zero in on the elements that I believe made the story work or didn’t work, and over multiple iterations across different titles, writers, and lines… quickly figure out patterns. Patterns of what I believe are story craft errors I simply won’t put up with and again, more importantly, the ability to articulate exactly what those errors are.

Editorial Strategy Matters

There were a few times early in this process where I genuinely wondered if I was disliking stories for the wrong reasons. It’s similar to that one single title during Krakoa where I kept wondering why I disliked it and thinking it was something else until I looked up what others were saying for verification. Yes, that particular title amongst a sea of particularly good titles was not an anomalous thought. People really hated that title. In a similar vein with From the Ashes, I was confused at times and questioning my judgement. Surprisingly enough, I genuinely thought that with a line like the X-Men titles, they’d truly hire great writers for every single title. I cannot fathom why I would think this way now looking back, given there are so many titles and only so many good writers to hire. Some titles are destined to be mediocre or average. Some titles are bets. And some titles simply don’t work out. But also, I’m learning how important the editor is, the person who decides what to greenlight or not. And furthermore, the business strategy behind it. Ultimately, the FtA strategy has been to throw spaghetti at the wall, and business-wise perhaps prudent, but from a consumer-side, utterly devastating for me. I now simply do NOT trust who’s at the helm. I feel like the dictate of, well, just give it a try is a horrible thing to say to fans. I go into cost analysis more below, but seriously. A single issue is anywhere from $6.50 to $8.00 CAD ($3.99 and $4.99 USD respectively). Telling people to just “try it” for that amount of money, especially in this market, given how people are struggling to find jobs, is a surefire way to piss people off when you put out mediocre stories (almost on purpose). So in short, I disagree with the “fill the line with as many titles as possible and see what sticks”. I would prefer an editor carefully vet and choose GREAT writers and artists and put out GREAT titles and stories and have GREAT vision. Alas, that’s not what the X-Men are doing right now. Fine. Not for me.

So Stupid It’s Cool

The other interesting revelation was adapting (as I briefly mentioned above) to the absurdity that is inherent in comics and accepting that that is part of the joy and pleasure of comics. Superhero comics are a genre in and of itself and there are just certain things you accept as cool (and they are cool), but also really stupid. Examples include chainmail bikinis, giant swords the size of the person, vehicles the size of buildings, regular zero-power human beings like Sam Wilson and Bruce Wayne fighting alongside almost invincible beings with enough firepower to level entire cities, in space, or the center of the planet, or leaping across skyscrapers… and being able to actually contribute meaningfully to a battle. I mean c’mon. How is Sam or Bruce not dead from these escapades, or paralyzed from the neck down? And of course, the handwaving and broken logic chains due to an eighty year history, which is practically impossible to keep canon straight or even respect it due to reboots.

I just read Jason Aaron’s Batman: Offworld. It is literally Batman travelling to space to fight a fleet of aliens who commit genocide and enslave other alien races. Batman. A human being. Travelling to space. To fight aliens. ARE YOU FUCKING KIDDING ME? How utterly absurdly unbelievable is this premise? But that is EXACTLY what makes comic books amazing. It is that inherent absurdity. Premises that don’t even fly in the most imaginative sci-fi and fantasy novels. And when you suspend your disbelief to the nth degree for comics, you get this incredibly stupid fun stories. (This may be the only version of Batman I truly enjoy).

Cost Analysis

So near the end of this one year anniversary of getting back into comics, I also started charting the past 12 months of expenses for this hobby. It’s not a cheap hobby if you pull 30-50 titles like I was at one point. That’s potentially $350 a month!

First off, this is a product you can consume in ten minutes, fifteen or twenty if you really really really took the time to enjoy the art, and that is heavily reliant on an artist that provides the kind of beauty and interesting concepts that would draw you into staring at the art for a longer period of time. Artists like Juan Ferreyra, Joshua Cassara, Evan Cagle, Hayden Sherman, and Juann Cabal play with the panels, add diagrams, maps, breaks up the grid, does all those interesting “extra” things. And then there are also artists that just have incredibily detailed inks and lines that I love… or drawn/painted in a way that makes it transcendent like Ivan Reis, Marco Checchetto, Rafa Sandoval, Xermánico. Point is – while there is transcendent art versus functional art here, even with “beautiful, immersive, captivating” art… a single issue of comic will still only last you fifteen minutes.

This is for a product that costs $3.99 to $5.99 USD, which translates to $6.16 to $9.69 CAD, which at 30-50 pulls can end up being $230-390/month. And when I include the McFarlane toys I started getting into as well…

I’ve been meaning to do some really stupid cost analysis for varying story mediums for a few months now. This has no actual bearing on anything aside from curiosity, as in this is purely a stupid nerd exercise, but…

MediumTimeCost$/m
Stream1200m$252¢/m
Video Game2500m$803¢/m
Novel450m$256¢/m
Film120m$2521¢/m
Comic15m$853¢/m

Assumptions that were taken…

I’m guessing the conservative 20 hours of content in a month if you stream, watch one episode a day, or binge eight episodes in a day, regardless… average of 20 hours a month. I’m assuming like most people, you got suckered into subscribing to three, four, maybe five of these services. (I have Netflix, Disney, Prime, Apple, and at one point Criterion). But I’m also going to assume you’re sharing it with your family of four-ish people, so it evens out.

I haven’t played a video game in over twenty years. I mean, yes, I sped run through FFV on my iPhone in 2021 and there were others. So I’m lying through my teeth. But I haven’t seriously played on a regular basis in a long time. But let’s say you buy a triple-A game at $80 and you played through the entire game at 40 hours. Those are the numbers I’m using here. Or you can be my eldest and only play snooty indie games. So now your cost is down to $10-$20 for a game.

A novel is about 300 pages, I can go at a leisurely rate of about forty pages an hour. I mean, I could speed run texts at 60-80 pages an hour that are written in the prosaic prose a la “just-feed-stories-into-my-veins” way that you might get from mass market and a lot of fantasy novels that are easily digestible, but the approximate cost calculations stands.

The film price at $25 is IMAX. I haven’t been to a regular theatre in a while (if I’m going out to see a film, I want it on IMAX since I live near Langley where we have a true IMAX). But even at $15 (is that how much a movie is these days?) That’s still 12.5¢/m.

And then we get to the comic book. Which, granted, is something you get to keep in a bagged, boarded form, which then goes into a box, and at which point, some people (collectors) have the speculative chance of it potentially being worth more than what you paid for it, but in 99% of the time (minus number ones and variants, especially incentivized ones), it will most likely not be worth anything. But really, if we only account for the experiential feel of a story, it’s expensive.

It is four to twenty-five times more expensive than other forms of entertainment.

OK – side note. A board game. I’m just curious now because I bought so many of them 2016-2020. A designer game is about $80-$100. If you play it just ONCE (about 2hrs), we’re talking an expensive hobby at 83¢/m – but you could argue that four players were involved, so it’s more 20¢/m even though three other people didn’t pay for the game. With that said, if you play the game three times (which is idealistic for a collector, because even with favorite games I ended playing five to six times, and that was maybe a list of ten games out of hundreds I bought), regardless, that brings your cost per minute down to 7¢/m… again assuming four players, which is equivalent to a novel.

AGAIN – this exercise looks at entertainment in a narrow and silly lens because if you reduce art to “cost per minute”, you are ignoring the experiential potency and impact of it.

Another way of looking at these mediums comparitively would be the COST of making them.

So now the comparison of expense creates a new layer.

MediumTimeCost$/mMake$/m
Novel450m$256¢/m$150k$333/m
Film120m$2521¢/m$100M$833k/m
Comic15m$853¢/m$35k$2.3k/m

Film is fascinating. This is the most ludicrously expensive form of art in the history of humankind. You are watching something that costs $833,000 per minute of viewing… and you paid 21¢ for it.

I recognize all these numbers are estimates and aren’t accurate, but I have always been someone that is fine with “close enough for comparison” numbers. Also, I’m ignoring actual printing and publication costs, along with marketing costs. I know film doubles the production budget.

The novel is fascinating to me too. Every page you read, which maybe takes you a minute to read, and cost you a nickel, was a whole day of an author pouring their energy into it. Similarly for the comic book, that’s FIVE artisans working for you per page. And a film? A cast and crew of hundreds of people.

I have gone off the rails here.

Actual Story Lessons

OK, so what are some actual story lessons I got after reading 1,164 issues of comics since July 2024 (count based on tracked numbers up to end of August 2025)? Here are the major ones:

OTAA - One Thing After Another

This has got to be the one thing that annoys me the most about bad/lazy/unthoughtful storytelling. OTAA is basically a plot for the plot’s sake. It’s not tied to character, it doesn’t really drive home any CDA, it attempts to have emotional moments but they’re unearned, it relies on a lot of the exonarrative factors that lesser writers rely on (basically fan-service, or worse, what the writer thought would get the fans going). But outside of those factors, some more storycraft specific errors…

The Anti-OTAA Equation

PROT needs to get X

ARCs I Really Liked

ARCs as in the way I use it here (character arc) and not the way comics use it, which is a story arc of X-number of issues (usually 5 or 6).

Transitional Issues

These are “quiet issues” that happen usually in the penultimate or denoument issues of a 5-6 issue story arc.

More Notes on Things That Didn’t Work

One particular issue #1 that drove me insane (as in, I thought I was being a jackass for hating it so much) had these particular problems:

I read said issue above a THIRD time before giving it to my used bookstore to break down why narration was so bad in that #1.

A one-shot that drove me insane due to it being confusing AF had these notes:

Another one-shot that didn’t work out for me.

Yet another one-shot that didn’t work for me

A number one that made me angry

A series I was really excited for but I had to drop after three issues.

A drop that took me a while to process:

From the notebook: Why am I dropping this? Stories are solid, have social commentary. Art is beautiful. Have I succumbed to the bright shiny object syndrom with X? I know I wanted to cut certain pulls because of the high number of subs I have. But there are still reasons beyond that right? I think, it could be because I haven’t CARED about the PROT so far. I never had an emotional moment. No frisson, no sympathy. There also hasn’t been any interesting MECHs. The MECH is straightforward (and built into it years ago). It’s a standin for prejudice (no this isn’t X-Men). Problem is - the MECH isn’t really explored FURTHER. I don’t know how the MECH affects the in-world STAKES further for the characters, for the community. All the things that show up in relationship to the MECH are tropey. WE’ve seen this. Maybe if it dug deeper into the “little things” of daily life? I dunno.

Two drops that were “good, but not great” and me trying to figure out why I wanted to drop them:

A series I dropped after it took me a couple of issues to realize that the author was being meta and funny. But once I figured out the sense of humor… I gave up on it.

Yet another #1 I dropped VERY QUICKLY this time. By this point in me getting back into this hobby was recognizing how egregiously bad the editorial strategy was on this whole line. It has turned me into an anti-fan more than anything else.

From These Mistakes…

Some Random Insights

These story craft notes take us through the FIRST notebook only, which ends at the end of 2024. That’s a Muji notebook completely filled up with story craft notes and plot breakdowns. I am 3/4 through the second Muji notebook, and it’s a bigger B5 sized one (176 x 250 mm 6.9 x 9.8 in). The first one was a A5 (148 x 210mm / 5.8 x 8.3 in)